New tensions with online TV viewership companies

Monday, July 22, 2013

Just last week a study came out saying that Netflix’s own “House of Cards” brings in significantly less viewers than other TV network shows on the site. Research firm GfK said that while “Mad Men” and “Breaking Bad” brought in around 3% of total viewership, “House of Cards” only received 1%.

The study raised some interesting questions about the nature of online TV viewership. Unlike TV networks like NBC or ABC, Netflix doesn’t depend on things such as advertising sales to generate money on their shows. As a result, viewer ratings aren’t nearly as important and aren’t reported by Netflix or similar online viewership companies such as Amazon.com Inc. or Hulu.

Several media companies have voiced problems about this lack of data and say it’s necessary for Netflix and other similar companies to disclose viewer ratings so the companies can come up with accurate licensing negotiations with the site.

All in all, it’s pretty obvious Netflix is doing something right here… say hello to the new world of online streaming!

For more information check out the original article at: http://on.wsj.com/13wps2C

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Ass Backwards Makes A Big Splash at Sundance

Watch a highlight video now!
Tuesday, February 05, 2013

Produced by Prominent Pictured in Collaboration with ECM

#Sundance2013

Check out the article here

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"Read With Me" - The MLK Project

This is a short that we produced for the Art Sanctuary in Philadelphia for their project, "Read With Me".
Saturday, January 26, 2013

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"Read With Me" - The MLK Project

Monday, December 03, 2012

ECM recently produced this project for the Arts Sanctuary in Philly based on the "Letter From A Birmingham Jail" written by Martin Luther King in 1963.  We are proud to be a part of such a powerful movement.

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New Logo

Monday, November 12, 2012

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